Strategy

Conceived seasonal campaigns to invite travelers to explore BEVERLY HILLS and all of its iconic offerings. Since 2021, we have concepted and produced each season’s campaign and translated it across all relevant channels in print and digital; we also offer the brand ongoing production assistance, including the design and development of a campaign microsite.

2024 Advertising

IT’S A FRAME OF MIND: For BHCVB’s Spring 2024 campaign, RO NEW YORK turned to photographers Jorge Perez Ortiz, Maya Visnyei, and Sophie Elgort to capture the beauty and sophistication of Beverly Hills through their lenses. The result was a unique, yet cohesive, compilation of the city’s best hotels, shopping, food, drinks, and experiences. We applied these images to the brand’s microsite and digital advertising assets.