Beholder Art Advisory is an art consultancy that helps clients build meaningful, personal art collections. We gave the brand a whole new identity, from its name, story and mission to its logo and color palette.
Packaging and Presentation
We brought the Beholder identity to life through a tastefully-designed brand deck and business cards that incorporated a versatile color scheme and typography system. These elements can be further translated in an ownable, identifiable manner on additional collateral pieces as needed.
To capture the art world’s attention and evoke a curiosity amongst current and future art collectors, we developed a website with bold typography, functional design, and impactful statements that all communicate the brand approach and identity.